Sam Shaw’s Treatery

Sam Shaw’s Treatery is a boutique on South Street, Philadelphia known for fresh, cookies baked in-shop. Sam wanted an eye-catching window poster to create buzz for her shop's grand opening in 2020 and reintroduce Koffmeyers cookies to South St., so she contacted me.

I designed a poster that combined images of the cookies with realistic illustrations of milk splashes, capturing the nostalgic feeling and making the cookies even more tempting.

Since then, the milk and cookies duo has been a staple of the boutique’s brand identity. This led to 3+ years of creating content, see various projects below.